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Understanding the Value Chain is Crucial

Paolo Capodanno, CIO, Elettronica
Paolo Capodanno, CIO, Elettronica

Paolo Capodanno, CIO, Elettronica

Challenges in technology to meet enterprise needs in 2014

In an era of connectivity and information, and ubiquitous digitation, the new trend favors transparency and information sharing. The emergence of social, mobile and digital networks has played a big part in democratizing the relationship between organizations and their customers.

So customers will gain more power over the business via social media and their expectations keep rising while their tolerance keeps decreasing.

As consequence, in the next few years enterprises want to build deep, strategic relationships with their customers and enterprise-to-enterprise relationships. The enterprise are forced to rethink how they work and it’s crucial to put the components of a strong digital strategy in place in order to transform the customer  experience. The companies that best understand all aspects of the full value chain and get a 360-degree view for the customer experience will win.

Areas in business environment where solutions do not yet exist

For over a decade now, information technology has been changing our lives at a rapid rate: the Internet and mobile telecommunication have become the foundation for new forms of communication, commerce, and entertainment. Not only private industries have successfully made use of the new technical capabilities but also public administrations. Explosive growth in iPad and other mobile devices has accelerated the adoption of technology in the boardrooms. Despite the advancement in technology one basic human need must not be ignored: the need for security. The threats to IT security often go unnoticed at first glance and are often underestimated.

Trends impacting enterprise business environment

a.  Internet of Things (IOT)
With the growth of the capacity of objects to communicate with each other, the value of the IOT will move along the chain towards the services to users, it will not be more important than the object or device used, or the mode of communication, but it will become important to provide users with useful applications and services and data management systems. It will always be more important that the platform of service and data management is  scalable and flexible.

b. 3D Printing
3D printing has the potential to change everything: these Printers have evolved to make a variety of objects using a laser or extruder that movealong an X, Y and Z axis to build an object in three dimensions, layer by layer, depending on the desired resolution of the object. This solution eliminates a lot of
wasted materials, reduce the need for injection molding, setup costs, cutting, sanding, drilling and having scraps of material left over, as is common with traditional manufacturing methods.

The role of CIOs today

The main role of CIOs today is to deliver strategic business capabilities: the organizations’ IT and business functions are in sync, so the IT investment has to reflect the strategy and needs of the business. In the coming years IT will focus on two key initiatives: using analytics to create deep insights from structured and unstructured data, and implementing leading-edge technologies, processes and tools in the front office to better understand customers.

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